Find valuable tips and insights on education and marketing topics in our tips. Stay up to date on the latest trends and strategies with our expert advice.
Implementing these simple Google Analytics recommendations may get more done in less time. If you want to make Google Analytics complicated, you can. Knowing how to perform a simple data analysis will help you make more informed judgments quickly. In this post, we’ll show you how to use Google Analytics to its full potential, allowing...
Take a moment to reflect. When you ask a student or employee for a “brief statement about that science day at …. University” or email them for their comments on how it felt to represent the county in cross country, how far are you willing to go to support them? Whether you’re talking with students...
The need to revamp the current educational system is becoming increasingly apparent in light of recent advances in science, technology, and sociology. Tech Trends, Online courses, interactive graphing calculators, and other forms of virtual communication with instructors are already available and provide significant benefits to students and pupils. Never fall behind! What, though, about the...
How (and when) you convey information to your audience is crucial, whether you’re announcing a business reorganization or simply discussing workloads with your staff. The question then becomes how to ensure that company-wide communication is effective. In order to increase staff enthusiasm and productivity, consider the following five tactics. A company’s outreach efforts can be...
When a school wants to expand its online presence internationally, it can take a big step forward by developing a website that is available in multiple languages. An advantage over the competition and a more pleasant user experience for international prospects might be yours with a site that supports many languages. However, there are challenges...
User-generated content can be used for a variety of marketing purposes, including but not limited to social media advertising, blog content, product evaluations, and more. In this piece, we’ll look at how some organizations have used user-generated content (UGC) initiatives to build their client base and promote brand recognition. This is a fantastic strategy for...
Here are some helpful ideas and tips based on our experience garnered across a few extremely busy years in this area, whether you’re a school or college doing video production. 1. Preparation Pre-production meetings should be held for a school video production twice as often as they would be for a corporation. Due to the...
There is no need to break the bank in order to make a professional-quality video. There has been a steady increase in the availability of video production tools aimed at the average marketer and small business owner, making it possible for anyone to start their own video marketing campaign. There are plenty of low-cost videos...
Current education technology trends are flourishing in 2022 thanks to the foundation laid by universities in previous decades. In light of recent developments, educational institutions are making concerted efforts to adapt. For the sake of humanity’s continued growth in the face of the ongoing pandemic, the world’s educational systems were forced to rely on technological...
People’s lives have shifted radically during the past few years. Technological advancements have a greater impact on modern culture than ever before. The rapid pace of the digital revolution has unleashed boundless opportunities. There are a number of rising tendencies that educators, regardless of setting, must keep in mind if they want to keep their...
If you’re on the fence about whether or not you need a promotional video, consider that millions of videos are viewed and shared every day, and word of them spreads rapidly through social media. What should a commercial for your institute look like, and why you should create one? The data disproves their claims. For...
A solid marketing strategy might be the difference between success and failure for schools that want to increase bookings or boost their international profile. Your marketing efforts will be more effective if you take the time to identify your target demographic of prospective students, develop messages tailored to them, and then consistently execute this refined...
Identifying your ideal clientele may seem like a no-brainer if you’re in the student recruitment business. For high school and/or college students and their parents, you’re promoting your institution or program. Is that the case? It’s critical to know who your audience is and what they want in order to connect with them effectively. Finding...
Using these numbers, students can connect with you, the course, and each other in meaningful ways. Community managers can assist in bringing a sense of belonging and connection to your virtual classroom by taking on the job of community manager. It is the job of community managers to find strategies to keep students engaged while...
When confronted with eye-opening figures like these, it should come as no surprise that video content has become so powerful and popular. Recent research found that 87% of video marketers reported a favorable ROI, while 86% reported that video generated leads. In fact, 62% of marketers utilize video interaction as a metric of success. Video...
Using data to your advantage in your online marketing plan. Your digital advertising approach will always rely heavily on data. By describing your customers’ demands, motives, and purchasing habits, you will gain a clear image of your audience. As a result, you’ll be able to fine-tune your messaging and increase the effectiveness of your advertising...
The number of time people spend watching movies online increased by 32% on average every year between 2013 and 2018. In the same survey, Zenith expects that in 2021, the typical person will watch videos for 100 minutes each day. In other words, that’s 25 days’ worth of time. Marketers should keep this in mind...
In today’s increasingly competitive world, higher education institutions have a monumental burden of differentiating themselves. It’s a raucous, action-packed environment where institutions compete for attention, always looking for new ways to highlight the relevance of their programs and connect with potential students. In terms of recruitment, the connecting aspect has shown to be the most...
A video is a potent approach that is being used by a wide range of organizations, despite the fact that no two of them are saying exactly the same thing. In addition, why is this so critical? 2) How does this all connect to student recruiting and 3) where do I even begin with video...
Marketing trends are always shifting in response to new technologies, changing consumer habits, and the society we live in. School administrators must keep abreast of emerging developments in order to better serve their existing and future students. Schools might improve their marketing in the coming year by implementing these trends. In the year 2022, what...