ENVIRONMENTAL POLICY
Beonbrand Inc is a Toronto-based creative and AI studio. We design brands, digital experiences, AI tools and media for clients across the public and private sectors. We care about the impact of our work not just on culture and business, but on our planet. This policy is our commitment to balance creativity and innovation with environmental responsibility.
We acknowledge that even digital work from code to servers to travel has environmental cost. We commit to reducing that cost wherever we can, and to improving our practices over time.
We view sustainability not as a marketing slogan, but as a principle woven into how we build, deliver, and operate.
Remote-first & responsible collaboration
We prefer remote collaboration and digital processes to reduce commuting and travel. When in person work or travel is necessary shoots, client meetings we consolidate activities to limit trips and emissions.
Efficient use of equipment & resources
We use hardware responsibly maximizing lifespan, avoiding unnecessary replacements and enable power saving settings. We choose energy efficient tools and avoid wasteful practices.
Green minded production & design
For video, creative, and production work we plan shoots carefully to minimize travel and waste; use digital deliveries scripts, storyboards instead of printed materials; reuse sets, props and assets; and prefer sustainable materials when physical production is unavoidable.
Thoughtful digital infrastructure
We select hosting and cloud services that demonstrate environmental awareness when possible. Our AI and automation tools are built to be efficient, avoiding unnecessary compute, and we retire unused services rather than leave them running idle.
Responsible partnerships & supplier choices
We prefer to collaborate with vendors, partners, and suppliers who reflect sustainable or low-impact practices. When choosing print houses, production partners, or event suppliers, we consider material sourcing, waste, and carbon footprint.
Mindful work with clients
When we build campaigns, brands or digital products for clients we offer low impact, resource-efficient options where possible favoring digital-first and sustainable approaches over wasteful alternatives.
Continuous improvement and transparency
We will review this policy at least once a year and update it as our operations evolve. If we learn better ways to reduce impact, we’ll adopt them. We welcome suggestions from clients, partners, and collaborators — drop us a note at hello@beonbrand.ca with “Environment” in the subject line.
Land Acknowledgement
We acknowledge that the land we meet on is the Traditional Territory of many Indigenous Nations, including the Ojibway, the Mississaugas of the Credit, the Anishinabeg, the Chippewa, the Haudenosaunee and the Wendat peoples. We honour the enduring presence of Indigenous peoples here, and commit to respect, reconciliation and fair collaboration.