Blogs have been widely used to reach and captivate an audience of potential students for quite some time. The correct blog themes for education might help your school attract new students and keep current ones interested in what you have to say. The average number of monthly leads generated by a company using blogs as...
Here are some helpful ideas and tips based on our experience garnered across a few extremely busy years in this area, whether you’re a school or college doing video production. 1. Preparation Pre-production meetings should be held for a school video production twice as often as they would be for a corporation. Due to the...
Planning and marketing strategy go hand in hand. Neither the strategy nor the plan can be considered finished or relevant without the other, and the two go hand in hand during the marketing process. Both require research conducted within and outside of the company. Learning about your brand and your target audience will help you...
There is no need to break the bank in order to make a professional-quality video. There has been a steady increase in the availability of video production tools aimed at the average marketer and small business owner, making it possible for anyone to start their own video marketing campaign. There are plenty of low-cost videos...
Improving the higher student experience shouldn’t be a band-aid solution or a temporary priority. Regular optimization is necessary to provide a first-rate educational experience for your students and thereby boost retention rates and decrease attrition rates. If your school could use some help improving the quality of life for its students, here are nine ideas...
Being socially active and interactive online is more important than ever before. There should be communication with former students, current ones, and, most importantly, new ones. If you are offering online classes, this is an immediate requirement, but it is also important for maintaining your relevance and letting the world know you will soon be...
University marketers are under increased pressure to make up for the drop in freshmen enrollment at institutions across the world as a result of the pandemic. Smart organizations recognize the importance of optimizing their digital marketing strategy in the current climate. These best marketing strategies for marketing higher education were written with the university marketer...
How do you decide which emails from the day’s batch to read first thing when you open your inbox? When an email has certain characteristics, it is more likely to be discarded or even flagged as spam. The answer is usually included in the headlines of the emails. Despite the adage “don’t judge a book...
People’s lives have shifted radically during the past few years. Technological advancements have a greater impact on modern culture than ever before. The rapid pace of the digital revolution has unleashed boundless opportunities. There are a number of rising tendencies that educators, regardless of setting, must keep in mind if they want to keep their...
Many aspects of our daily life are undergoing change as a result of the Internet of Things (IoT), the interconnection of everyday objects with the Internet. Internet of Things uses are many and varied; one that may come as a surprise is in the realm of education. E-learning, or the use of the internet for...