Video Production

Make your content more engaging with video production. We can help you create high-quality video assets from marketing videos to educational content.

College students on campus on their way to higher education!

Top Tips to Promote Your School

A solid marketing strategy might be the difference between success and failure for schools that want to increase bookings or boost their international profile. Your marketing efforts will be more effective if you take the time to identify your target demographic of prospective students, develop messages tailored to them, and then consistently execute this refined...

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Group of university students standing in corridor indoors, talking and laughing

How to Set Your Target Audience?

Identifying your ideal clientele may seem like a no-brainer if you’re in the student recruitment business. For high school and/or college students and their parents, you’re promoting your institution or program. Is that the case? It’s critical to know who your audience is and what they want in order to connect with them effectively. Finding...

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Young people taking selfie with mobile smartphone in co-working creative space

7 Different Types of Higher Ed Marketing Videos with Examples

As the global education business becomes more competitive, colleges and universities around the world are rethinking their marketing methods. Rankings and reputations no longer have the clout they once did. Students are going online to research their post-secondary alternatives these days, and higher education marketing films are more influential than ever. The lesson for educational...

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Woman retoucher looking at camera smiling working in creative media agency

Top Content Marketing Ideas for Colleges

Attracting excellent students, securing outstanding faculty and staff, and motivating alumni to donate to support school initiatives are just some of the common objectives shared by all institutions. Traditional and digital marketing methods must be used in order to stand out from the many other businesses in their industry. Here are a few tips and...

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Students at university campus

5 Community Management Tips for Schools

Using these numbers, students can connect with you, the course, and each other in meaningful ways. Community managers can assist in bringing a sense of belonging and connection to your virtual classroom by taking on the job of community manager. It is the job of community managers to find strategies to keep students engaged while...

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Young pensive videographer and his assistant adjusting video camera

The Key Elements of Video Production

In today’s highly competitive industry, most companies are concentrating their marketing efforts on major social media sites like Facebook and Twitter. For your social media ads to be as effective as possible in reaching your target audience, it’s imperative that you use high-quality video material. Videos account for a significant portion of all internet traffic...

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Female Videographer Holding Clapper Board On Video Film Production In White Studio

How to Use Video Ads to Attract Students?

When confronted with eye-opening figures like these, it should come as no surprise that video content has become so powerful and popular. Recent research found that 87% of video marketers reported a favorable ROI, while 86% reported that video generated leads. In fact, 62% of marketers utilize video interaction as a metric of success. Video...

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Young adults using smartphones in a circle social media and conn

Social Media in Higher Education: How to Increase Social Media Engagement?

Having a social media presence is critical for promoting your school’s name and fostering connections with potential and current students, as well as alumni and supporters. However, getting started might be a challenge. This article is for you if you’re setting up your college’s social media accounts or developing a 2022 social media strategy for...

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Digital marketing media

Top Storytelling and Educational Content Marketing Tips

Storytelling marketing has a profound effect on the human condition. When storytelling was at its most primitive, it was a way for people to make sense of the world and then pass that understanding down through the generations. The force of the story has not faded over the ages. It’s become an essential part of...

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Spheres of Influence. Influencer Marketing.

Actionable Experiential Marketing Examples for Higher Education

Experience. This has been the secret weapon of every great marketing strategy for some time now. In today’s fast-paced world, consumers favour brands that give the best content experiences, and this is why it’s so important. As a result of these connections, the brand’s visibility grows as a result of word-of-mouth and favourable feedback. A...

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Students outdoors

How to Encourage International Students to Study in Canada?

Canada has been a popular destination for overseas students looking to pursue higher education. Canada’s Ministry of Education has recently implemented an educational strategy aimed at expanding the number of foreign students at Canadian universities. So it’s no surprise that Canada has become so popular with international students from all corners of the world now...

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Social Media Marketing words on wooden blocks

8 Social Media Management Tips for Education Institutes

To develop your school brand’s authority and credibility, social media marketing is necessary. Here are a few recommendations to assist you to improve your university’s social media presence. Using social media effectively in higher education involves more planning and thought than most people realize. College, university, or independent school may have a large student body,...

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