Canadian Education

Discover the latest news and trends in the Canadian education sector. From primary schools to universities, we cover all levels of education in Canada.

Crafting an Effective Educational Marketing Strategy

In the digital age, marketing for educational institutions has become an increasingly challenging and competitive arena. With budget constraints and a constantly evolving demographic, educational suppliers are under pressure to create a marketing strategy that is not only effective but also resonates with students and their families. This calls for a seamless online experience, a...

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Enhancing Engagement in Higher Education Through Email Marketing

In the digitally driven world of higher education, email marketing stands as a powerful tool to forge robust connections with potential students, alumni, and donors. With an impressive average ROI of $36 for every $1 spent, email marketing’s relevance remains steadfast amidst the digital evolution. By 2025, with 4.6 billion global users and 376 billion...

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Enhancing Student Recruitment Through Effective Video Marketing Strategies

Virtual Campus Experiences: Bringing the University to the Student Why Virtual Tours are Essential: In an era where digital presence is pivotal, virtual tours and open days offer a comprehensive glimpse into the university experience. They bridge geographical barriers, allowing students and parents to explore campuses remotely. This not only saves time and costs but...

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A Comprehensive Strategy for Social Media Success

A Five-Step Strategy The digital landscape is rapidly evolving, with video marketing at the forefront of engaging and captivating audiences. In the era where an average person is expected to spend 100 minutes per day watching online videos by 2021, understanding and mastering video marketing becomes not just beneficial but essential for marketers. This guide...

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How to Choose Great Blog Topics for Education Institutes?

Challenges, Aspirations, and Innovations In the dynamic world of digital communication, Canadian universities and colleges face the unique challenge of keeping their content fresh, relevant, and engaging. Choosing the right blog topics is not just about attracting readers; it’s about providing value, showcasing expertise, and meeting the specific needs of your stakeholders. Understanding Your Audience...

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